EQUIPMENT

The Future of Urban Golf…The Reversible Course || Forefront: A Callaway Original Series

Eight tees for every hole? Two holes on every green? When Marty Elgison and course designer, Bobby Cupp, revitalized one of the oldest public golf course in Atlanta, they created one of the most revolutionary and innovative layouts golf has ever seen…a reversible golf course.

Bobby Jones Golf Course in Atlanta Georgia is innovating course design for the future of golf in urban areas. To build and maintain a reversible course designed with two tracks for a total of 18 holes using only 9 greens takes genius engineering, creative problem solving, and a team of experts in every area of course management. Not only did they create 18 holes in the footprint of 9 but designed 8 (read EIGHT) tee boxes for each hole so golfers of every skill level can tee off in the best position to maintain pace of play and hedge scoring for each player making it FUN for adults to play with kids or scratch golfers with high handicapped players.

In this episode of Forefront Bobby Jones Foundation President, Marty Elgison is our guide into the aforementioned design of the course, it’s history, and the team that keeps is going.

For more about Bobby Jones Golf Course visit:
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FOREFRONT is a new three-part series from Callaway Golf exploring revolutionary trends driving the future of the game. From the use of AI in equipment, to sustainable course architecture, to the rise of interactive screen golf, Forefront positions these topics in an enthusiastic and quirky format.

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Other Episodes in the Forefront Original Series:

Episode 2: THE FUTURE OF PRODUCT INNOVATION
Callaway was the first manufacturer to make the prolific leap from persimmon wood to metal driver heads with the launch of the legendary Big Bertha. Now, at the hands and mind of Dr. Alan Hocknell, his R&D team, and supercomputer, comes the extraordinary leap from human only to A.I designed club heads.
Watch Episode 2 Now:

Episode 3: THE KOREAN SCREEN GOLF REVOLUTION
South Korea has become the first country where more rounds of screen golf are played annually than on-course. For a nation passionate about the sport, but with limited access to courses, screen golf has emerged as cultural phenomenon and a way of life.
Watch Episode 3 Now:

FOREFRONT || A CALLAWAY ORIGINAL SERIES