Secrets to Mastering LinkedIn and Sales Navigator

If you’re in the technology space and you’re a leader in that space
and you know it’s time now to take market share while your competitors
are looking elsewhere, then pay attention.

This video is exactly for you.

I am a LinkedIn certified consultant.
I have been helping clients for seven years on LinkedIn.
I have put together a course-specific to sales navigator
because so many people don’t know how to use it.
And it is this secret sauce to getting the head even when we weren’t in a point of crisis
It’s the secret sauce to knowing how to target, nurture, and convert leads, into prospects
and fill your pipeline.

The secret series revealed and my first one is Sales Navigator.
While I can help anybody with my niche because of my background in technology.
Most of my clients have been technology leaders.
This is the time I promise you to learn how to use Sales Navigator.
Find your target audience who’s on LinkedIn.
Nurture them, and build a relationship.
So when time comes for them to make a buying decision
and consider having a solution that you offer, they’re going to think of you.

So I put together the secrets to mastering LinkedIn and Sales Navigator.
There’s a lot of courses out there, and a lot of how to’s.
You can go to Udemy, you can probably go to YouTube, and I think LinkedIn has some free stuff.
You can go and do it, but they don’t show you kind of behind the scenes on how to really get laser-focused.
The problem with those courses is they focus on the sales rep
or they focus on those that are looking for a job.

This is focused on you, a technology leader.
And I talked a lot about thought leadership and social selling.
So that’s the twist on this whole training.
I just launched it a couple of weeks ago.
I’ve distilled it into simplicity because there is a lot of confusion.
I put together a simple process to find in your ideal prospects converting them to customers and crushing your competition.
The problems are obvious, right now you know one of the obvious problem is,
we’re in a situation in 2020 that we’ve never been in before.
Your only option is digital online.

So as I’ve said a lot lately we’ve all become digital marketers.
You’re no longer just a CEO or a founder, you’re a digital marketer now.
The truth is you don’t need a sales team or marketing team to do what I’m going to show you.
I’ve proven it over and over.
Let’s look at it you know executives in the past were brought in at the end
to kind of close the deal and go on big dinners or a golf tournament or something.

But now you’re brought in early and you’re in the sales process the whole time and there are studies that have proven that prospects and your potential buyers want to hear from you.
They don’t want to hear from a sales rep.

The second problem is no one teaches it from this perspective.
Anybody that’s teaching LinkedIn or Sales Navigator, well first thing
they do broad strokes and they kind of give you the overview on how to set up well
Anybody can figure that out or they just focus on the sales rep
or they just focus on people looking for jobs.
They’re missing a huge part of it
You know, executives now and small to midsize businesses.
This is the best tool you could use right now.
I’ve decided to throw in a bonus of a study that was done and it correlates precisely
how thought leadership actually drives revenue and you are the thought leader.

Sales navigator is a primary vehicle to express that thought leadership.
Now there’s podcasts, or you could be a writer on medium or BuzzFeed, or something like that.
But for a large part, you can get everything done right on LinkedIn.

The second thing I’m going to put together as a content tracker and calendar.
You know I think we talked a lot about content and it’s overwhelming.
I’ve put together training on how you can take one piece of content and actually repurpose it to 810 other formats.
If you’re a forward thinker and you’re a fighter and you want to win this is your best bet right now.

Secrets to Mastering LinkedIn and Sales Navigator

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