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The initial goal of the Pure brand was to provide high quality grip socks, at an affordable, and most importantly, a fair price. We feel like we achieved that with Pure Grip Socks! 7 months later, we’ve improved them a lot! Introducing Pure Grip Socks PRO, an improved variation of the original featuring a much higher-end material that offers more stretch, better moisture wicking, as well as improved breathability. Not to mention a new look, two different colour options and a super affordable price of just $16.99 a pair. They’re available now in limited quantities in either black or white at www.PureGripSocks.com! We can’t wait to hear your feedback on Pure Grip Socks Pro! Thank you for all of your support and stay tuned for more exciting products coming soon!