EQUIPMENT

Voices & Visionaries- the female forces in sports media- Ann Liguori

Look up the definition of multi-faceted, and you may find Ann Liguori’s picture. The radio host is a sports broadcasting pioneer- an effervescent female voice that just celebrated 33 years on WFAN radio and will cover her 22nd straight Masters in November. Not to mention, she’s worked every U.S. Open since 1982.

Liguori’s work in golf is just a microcosm for an impressive career that includes countless firsts and her entrepreneurial journey as a business consultant, philanthropist, golf enthusiast, and spokeswoman.

In this wide-ranging interview, Liguori shares her rare path to the top ranks of sports media. A path that, early on, included jobs as an assistant producer and statistician, while waiting for her first on-air opportunity. She discusses having the courage to go independent over corporate America, how her entrepreneurial spirit was fostered, and what it took to build the longest-running cable sports show owned, hosted, and produced by a woman. All while pounding the streets of Madison Avenue, selling her own advertising. Fittingly, Liguori’s first TV interview was Mickey Mantle, and she reveals how she convinced iconic sports and entertainment personalities to sit down with her.

Liguori touches on how difficult her early years in the industry were, how starting as a generalist helped launch her career, and her favorite athletes and celebrities to interview, from a personal archive that includes more than 500 prominent names. She describes what makes a good interview, the importance of flexibility, and how she’s pivoted during the pandemic. The Ann Liguori Foundation is the title sponsor for AWSM Champions, and Liguori discusses why mentorship is so important to her, as well as her advice to young broadcasters.

Liguori’s leveraged her sports work into multiple brand partnerships. She’s collaborated with Dune Jewelry for the Hamptons Rope Collection

She’s a brand ambassador for PeakVision Sunglasses

Liguori also is a spokeswoman for Movetes women’s golf clothes

You can catch ‘Talkin Golf with Ann Liguori’ every Sunday on WFAN NY from 7-8 am. Or follow her on social media:
Twitter @AnnLiguori
Instagram @theAnnLiguori